What is a Lead Reactivation Alert?
You will receive a Lead Reactivation Alert when a dormant lead you uploaded to Franchise Ninja has re-entered the In-Market group by searching for information on starting or buying a business.
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Lead ReActivation – Monitor Your Dormant Franchise Development Leads
Overview The Lead ReActivation feature helps your team stay engaged with previously cold leads. Once leads go dormant, it can be difficult and time-consuming to know when (or if) they re-enter the franchise search journey. This tool eliminates the ...
How do I use the Lead Reactivation Alert?
When you receive a Lead Reactivation Alert, log in to your Franchise Ninja dashboard and visit the Lead Reactivation section. There, you’ll see which leads are now back in the market and ready for follow-up. Use the information provided in your CRM ...
The importance of long-term prospect nurturing in franchise development.
As salespeople, our job is to close deals. Whether that’s to sell more pencils or to award more franchise locations. So naturally, it is easy to want to focus on leads who are at the bottom of the funnel, looking to make a final decision between two ...
If I upload my dormant leads, will they be shared with other brands?
No. We understand that these are your brand’s leads you’ve worked in the past. They will not be shared with any other brand using Franchise Ninja. The only time another brand might see that lead is if the candidate visits their website.
Did this newly reactivated lead visit my website?
Not necessarily. Reactivated leads have re-entered the In-Market Stage by researching buying or starting a business. If and when they visit your website, you will receive an Engaged Visitor Alert.