What is Total Engaged Candidates?

This is the total number of candidates who have visited the website of a brand using the Franchise Ninja Platform.

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• What is "Total In-Market Candidates" in the dashboard?

  What is Total In-Market Candidates in Your Dashboard? Overview Total In-Market Candidates represents the number of individuals currently identified as actively researching business ownership opportunities within the Franchise Ninja ecosystem in the ...

• Dictionary of Terms

  Category Term Definition General Our Customers Any franchise brand or portal that is part of the beta or is paying for Franchise Ninja’s service. Also includes agencies that are partnered with brands and implementing the brand’s data. General ...

• Why is my Engaged With Your Brand number so low?

  In nearly all cases, this number will be quite low. The Total Engaged Candidates number includes all engaged candidates across all brands in all industries.

• How do I know if my campaigns are delivering Engaged Candidates?

  To verify if your campaigns are capturing Engaged Candidates, follow these steps: Step 1: Go to the Engaged Stage and click Search Engaged. Step 2: In the Market Criteria dropdown, check Referral Source and enter Facebook or Google, depending on the ...

• What is an Engaged Candidate?

  An "Engaged" audience refers to In-Market Candidates who visit one or more Franchise Development sites. This means that to show as Engaged on the dashboard, a candidate must have searched for information on buying or selling a business AND have ...