What is an Engagement Score?

The Engagement Score is the score assigned to Engaged Candidates. This is a score based on the number of pageviews by this Candidate across all Franchise Dev websites.

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• What is the Candidate Engagement Rate?

  This is the ratio of your In-Market Candidates to Engaged Candidates. It can also be defined as the percentage of In-market Candidates engaging with your brand.

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  For a 35,000 credit campaign on Franchise Ninja, the estimated advertising budget is $2,000 per month. This budget typically supports brands aiming to maximize outreach and candidate engagement.

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  For a 35,000 credit campaign with Franchise Ninja data, the estimated advertising budget is $2,000 per month. This budget typically supports brands aiming to maximize outreach and candidate engagement.

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• The importance of long-term prospect nurturing in franchise development.

  As salespeople, our job is to close deals. Whether that’s to sell more pencils or to award more franchise locations. So naturally, it is easy to want to focus on leads who are at the bottom of the funnel, looking to make a final decision between two ...