LinkedIn outreach for franchise development, including outreach to multi-unit operators, is a workflow we are still developing with customer input. It is not yet a fully launched feature.

What the workflow is expected to look like

• A short sequence of one to three messages

• Messaging matched to the prospect's background and experience, rather than one message for everyone

• A level of automation that keeps your team in control of the personal relationship

Why brand control matters

Franchise sales are relationship-driven. Brands told us they want automation to handle the routine steps while their development team owns the real conversation. The final design is meant to support that balance.

What to do now

• Use Franchise Ninja audiences and Engaged Candidate data to inform the LinkedIn outreach your team already runs.

• Talk to your Brand Director if you want to share feedback on the workflow or join early testing.

We will update this article when the LinkedIn outreach workflow is available.

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